** For a complete list of apps I have designed for enterprise and mobile, please get in touch! **

MatchCraft
Enterprise UX #AdTech

MatchCraft's software manages millions of ad spend for the world's leading publishers and resellers

​I design features for AdVantage, an analytics & campaign management platform. AdVantage supports campaigns on Google, Bing, and Facebook.

Autumn 2016 - Present

Kirb

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​Consumer Mobile UX
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Task: Help drivers find parking.

Solution: An on-demand parking space rental app

Role: I led ​mobile UX on the Kirb iOS App while at DogTown Media.

App launched in Summer 2016. 

Yelp*

"​A more natural way to search for food."

Task: Create a new feature to generate more revenue for Yelp.

Solution: Help people make faster decisions about what to eat and check out with Yelp's Eat24 platform.

​My roles: Business Strategy | User Research | Ideation | Sketching | Wireframe | User Testing | Iterating
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Tools: Whiteboard, Sticky Notes, Sketch, Invision

*Note* This was a project for a 2-week design workshop.

Apple Health*

"A one-stop shop for tracking my health."

Task: Improve user's understanding of the app and drive repeat engagement

Solution: Create an onboarding process with splash screens and allow users to personalize their app by setting health preferences

My roles: Interviews | Usability Tests | Task Analysis | Concept Mapping | Information Architecture | Wireframe | UI Design 

​Tools: Optimal Sort, ​Omnigraffle, Sketch

*Note* This was an independent unpaid passion project.

Amoeba E-Commerce

"Modernizing the customer's shopping experience."

Task: Bring the online shopping experience up to par with leading competitors

Solution: ​Improve the UI, information architecture, and checkout flow

My roles: User Research | Comparative & Competitive Analysis | Site Map | User Flow | Sketches | Design Studio | Wireframe | Prototype | Usability Testing

​Tools: Pen+Paper, Gliffy, Sketch, Invision

*Note* This was an independent unpaid project.